Republicans can reach a broader base by recasting gay marriage as an issue that could dent pocketbooks as small businesses spend more on health care and other benefits, GOP Chairman Michael Steele said Saturday.

Steele said that was just an example of how the party can retool its message to appeal to young voters and minorities without sacrificing core conservative principles. Steele said he used the argument weeks ago while chatting on a flight with a college student who described herself as fiscally conservative but socially liberal on issues like gay marriage.

“Now all of a sudden I’ve got someone who wasn’t a spouse before, that I had no responsibility for, who is now getting claimed as a spouse that I now have financial responsibility for,” Steele told Republicans at the state convention in traditionally conservative Georgia. “So how do I pay for that? Who pays for that? You just cost me money.”

Steele’s argument is utterly correct. More marriages would mean that more benefits would be paid out. However, it’s still ridiculous because the exact same argument could be used against all marriages. And if you think about it, because heterosexual marriages would more likely lead to children, which would lead to more benefits, heterosexual marriages would actually be worse for businesses than gay marriages!

Does Steele and the GOP really want to be against the institution of marriage? Will Steele call for a moratorium on all new marriages until the financial crisis is over?

But wait, it gets even more bizarre, if you continue with Steele’s logic, it necessarily follows that unmarried gay couples are good for small businesses! So not only he is against the institution of marriage, he’s in favor of promiscuous homosexuality!