Tesco has been accused of religious discrimination after the company ordered the founder of a Jedi religion to remove his hood or leave a branch of the supermarket in north Wales.

Daniel Jones, founder of the religion inspired by the Star Wars films, says he was humiliated and victimised for his beliefs following the incident at a Tesco store in Bangor.

The 23-year-old, who founded the International Church of Jediism, which has 500,000 followers worldwide, was told the hood flouted store rules.

But the grocery empire struck back, claiming that the three best known Jedi Knights in the Star Wars movies – Yoda, Obi-Wan Kenobi and Luke Skywalker – all appeared in public without their hoods. Jones, from Holyhead, who is known by the Jedi name Morda Hehol, said his religion dictated that he should wear the hood in public places and is considering legal action against the chain.

The quote of the day:

“If Jedi walk around our stores with their hoods on, they’ll miss lots of special offers.”

May the Force and the Power of Cheese be with you!




  1. ramuno says:

    The whole thing sounds like a joke. If true, the corporation has no right to tell people how to dress.

  2. riker17 says:

    I agree with Tesco and the hood shall be removed upon entry to the store. A true Jedi would be respectful of the rules of a business. A lawsuit is just not necessary.

  3. Judge Jewdy says:

    Lighter fluid and a match expedites the removal of unwanted hoods, burqas etc.

  4. The FBI is asking many places to not allow customers to cover their face.

  5. Lemming says:

    Just a wee comment to ramuno the whole hood thing is something most shops in the UK do to try and stop “hoodies” who apparently are troublesome entering there premises so they “kindly” ask for all hoods to be down.

    You’ve got to admit this is funny though. His hole argument is “It states in our Jedi doctrination that I can wear headwear. It just covers the back of my head,” here’s the thing he wrote the rules. I suppose that would mean he knows best on that subject it just seems a little off to me.

    Sadly you can’t access the website atm http://templeofthejediorder.org/ gota say this is one of the funniest things I’ve read in awhile though.

  6. Simple Answer says:

    This isn’t the hoodie we’re looking for. You can keep your hood on. Go about your business.

    -Obi Wan KenCumbys

  7. Cap'nKangaroo says:

    A Real Jedi would use “The hood does not break store rules” mind trick.

    Fake Jedi, fake religion.

  8. LDA says:

    Apparently discriminating against religious dogma in the U(will-obey)K is racism know(muslim = race apparently), so it may be religious discrimination but the modern (more stupid) question is should the Orwellian state get them for racism against Jedis.

  9. Eric says:

    The Jedi were more like supercops, at least as far as I can tell. Just because they meditate doesn’t mean they’re spiritual.

    And then there’s the whole midi-chlorian thing…

  10. Eric says:

    Actually, now that I think about it, they’re more like the Bilderbergers or Freemasons.

  11. Jägermeister says:

    A British psychic weapon… a Jedi Warrior…

  12. Christian says:

    Who cares, as long as they don’t ban Princess Leia outfits.

  13. chuck says:

    The Jedi are a terrorist organization who attempted to overthrow the democratically elected leader of the Senate. They blew up 2 of the Republic’s “Peace” stars, killing thousands (including many innocent construction workers and drywall installers with families).

    Clearly the only solution is to hunt them down and carefully monitor their movements with 1000s of CCTV cameras.

  14. Judge Mental says:

    Well! I can guarantee you that most of the 500,000 Jedi followers worldwide, will NOT be shopping in that store any more.

    So there!

  15. adoggz says:

    the force is weak with this one

  16. Jeff says:

    I hope not, I really would like to establish a religious test before you can enter my place of business.

  17. jbenson2 says:

    But when the Muslims wear their burqa, hijab, and nigab haute couture and keep bumping into everything because they can’t see anything – well, that is perfectly OK to the Brits.

  18. qb says:

    You just have to know how to wear a burqa.

    P.S. Yes, I am going to hell.

  19. Dick Dawkins says:

    Do Jedi hoods come in Burberry plaid? That would be Chav-tastic!

    HAR!

  20. LibertyLover says:

    #11, Dude, thanks for the link. I’ve got Nov 6th marked!