In what seems like a clear case of technology gone too far, Huggies has revealed a concept device and accompanying iPhone app that clips onto the diaper in the region where natural springs are expected to flow and sends parents a message when a rescue operation is called for.

Dubbed the TweetPee, the bird-shaped humidity sensor is being put through its paces in Brazil where, according to the press release from Huggies parent company Kimberly-Clark, the campaign will include videos showing “the experiences of 10 moms and dads who use the app to streamline and more effectively plan for their purchases.”

On the downside, it’s been suggested that the effect of early exposure of genitals to microwave frequencies is unknown, and while Kimberly-Clark is at pains to point out that it is not suggesting “parents are unable or too busy to notice when their babies’ diapers need changing,” it seems that the only likely social outcome of this social media application is to let all your friends know that your attention has wavered.

Are there parents lax enough to not notice when their kiddie needs a dry diaper? And a Tweet will change that behavior?



  1. The Monster's Lawyer says:

    Shocking!
    The iPee?

  2. Captain Obvious says:

    OK, it’s stupid. But how many people here email and post while sitting on the crapper?

  3. Shawn says:

    If that’s not an attempt at sterilizing people, I don’t know what is.

  4. Sam says:

    Gee Whizz. Think of all the bodily excretions that could be transmitted via social media.

    An internatioal chili festival and burrito eating contest could take down the Internet.

  5. Uncle Patso says:

    Just imagine the ring tones…

  6. Dallas says:

    I’d buy a few for under the water heater and air conditioner condensation pan

  7. Admfubar says:

    oh this is nothing compared to the storm shield app….

    local news station here promotes it. the commercial for it is appalling funny.
    basically people are too stupid to realize that when it get dark and stormy out, and the power goes off you should run for some cover! but this dollar two ten app will wasa life saver for them…

    how is it people that stupid can make enough money to buy such things???

    • msbpodcast says:

      This is ‘Mericuh buddy.

      You’re not paid what you’re worth.

      You’re paid what you negotiate.

      You can have a room temperature IQ and be pig ignorant and still make a decent living, as long as somebody else does the negotiating for you.

  8. MikeN says:

    Excellent. I already have a robot that changes diapers, but couldn’t figure out how to get it to sense when to do so. Now it can receive notice from the app.

    • The Monster's Lawyer says:

      Speaking about the robot, how is the wife doing these days?

  9. Scooby doo says:

    Got one for myself, that way when I pee, and don’t know it, I can Text about it..brilliant


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