I start at the end of the line and walk to the store. Today’s column in PC Magazine explains this phenomenon. Click here to read.
71 users responded in " A Walk of the Apple iPhone Waiting Line in SF "
Subscribe to this post comment rss or trackback url
Besides Roger Chang, did anybody else recognise you? Did you go to the same store that Alex Albrecht and Kevin Rose went to?
with a cameo by Roger Chang!
Question: Did any of the Apple stores sell out before everyone that waited go one (or two)?
Personally, I went down to my local Apple store at 8:30, and they had plenty.
Is it this bad with all new products in the US? Were the lines this big for the new XBOX/Wii/PS? What’s wrong with these people? Can’t you just wait for a few days? Or better yet, order online and get it delivered to your doorstep!
#1 Actually yes all of 4 people said hi.
#4 read todays PC Mag column
#4 Only for cult like items ala Apple iAnything and yes, xBoxs
What I like about this most is hearing the random bits of conversation as people pass by.
Yeah, I like the dissociated nature of the comments too. I think I’ll do more of these sorts of videos.
Roger’s cool.
John, I like this much more than Lomography.
9. Lots of sheep in that crowd, hope you were able to avoid the droppings.
That video was surreal. I think it was sort of like how a deity would see the world, walking by catching a few snippets of existence here and there.
#10 – Considering I live over 1000 miles away – not a problem. Sheep stand around in crowds – both sides of a street, btw.
12. Sorry Ed, meant for 8.
What a nice group of people.
Mark, we’re ALL sheep for something or other… even you.
Watching the clip reminded me of a black-humor joke in the late eighties, during the notorious scarcity of vital food supplies in Poland. The joke goes like this: A Polish chap converses with his pal… “I’m going to Krakow to find some bread” he says… “Strange”, his pal responds, “I heard that it’s only in Warsaw where you can find bread nowadays…”. “That’s right”, our guy responds, “…but, it is in Krakow where you can join the tail of the queue!”
“It’s sleek, its simple and it’s got a great interface,” is the best overhead comment. Sounds scripted.
Starbucks gets the free publicity prize.
Did anyone get what the protesters or protesting?
Can’t wait for the ‘nobody is interested in the iPhone’ coterie to join this thread.
14. Maybe, but I cant think of ANYTHING that I would stand in line for. Especially not a gadget.
‘protesters are protesting”
“Can’t wait for the ‘nobody is interested in the iPhone’ coterie to join this thread.”
You’ll have to wait a while Podesta, the naysayers are out grazing.
Mark, do you stand in line to vote? Do you line up at the till to buy groceries? Do you stand in line to get on a ride at a theme park? etc., etc ,…
#20,
I never stand in line to vote, but then I live in a republican district. Always a surplus of voting machines here. And we get a paper ballot, and no one checks ID’s and no one ever gets challenged. On the other hand one couty over in the shadow of detroit where just about everyone works in giant factories, totally different situation.
On the other hand, my criticisms of iPhone v1.0 stand, I will however being standing in line for v2.0
Damn, Woz is fat!!
My first reaction is I hope you will criticize the lemming like behavior of these people the way you enjoy doing the religious folk.
Of course, most religious people I know do not come close to displaying the creepy fervor these and apple zealots do.
As John mentions in his article, this is creepy in some mystical way.
Other ways also. What’s wrong here?
#20 — I do not stand in line to vote. I live in a small community and there are no such lines. I seldom stand in line for groceries as I shop when the store is empty. And if there is a lineit is one or two people not 500. Finally, I tend to get one of the fast passes at theme parks.
What initial criticisms? the one where the iphone screen would get all scratchy? A key won’t even scratch it. The pne where dropping it one would destroy a $600 phone? Sorry, dropping it many times (several on concrete) from 6 feet up, did little more than scratch the case. The glass screen survived intact and the iPhone kept on ticking. How about the impossible sales of 10 million by Dec. 2008? Here’s an expert’s opiniopn from today’s Wall Street Journal…
>> “Our checks show that better-than-expected supply and mix throughout the weekend was met by a frenzy of demand, driving our unit, ASP [average selling price], and margin expectations for iPhone higher. We now think that Apple unit sales over the weekend were at least double our prior 350,000 estimate . . . and we have increased our iPhone forecast to 5.25 million for calendar 2007 and 12 million for 2008, up from four million and 10.5 million, respectively.
–David C. Bailey, of Goldman Sachs, who has a “buy” rating
John, that’s nice for you, but that’s not the reality for most Americans. There are lineups everywhere, and most Americans can’t avoid them, and/or are simply willing to wait. Also you are over 50, but when you were younger you never lined up for a concert or movie with your like-minded friends? If not i feel sorry for you.
26. I lost my voteing priveledges when I became a resident of the Virgin Islands, My wife does the grocery shopping, and I havent been to an amusement park since I became a grown up. I wont go to a movie if there is a line out front (more than 10 people or so). Its a consequence of being in the service once, where you stand in line for everything. So, no, I dont stand in line.
#25,
It is a phone! That is it. While it does make my existing phone look clunky as hell, I just purchased transformers sneak preview tickets on it for tonight. On the other hand, my understanding is, movietickets.com does not yet work on the iPhone.
Greg, I know it’s just another gadget. I don’t even want one and if i was given one i probably wouldn’t use it. That’s not the point.
My point is that those young people are no different than you or I were at that age. A rock concert has been replaced by an entertainment unit, that’s all. There were lineups for the Wii, and the XBox 360 as well.
They aren’t hurting anyone, and they seem like a decent lot. Criticizing them show’s a person’s cranky old age.
#29
Dude!!! why can’t you feel happy for me??? I have transformer tickets!!! For tonight!
The best word to describe this:
LEMMINGS
#31
Ahh yes, but is the iPhone the Transformers movie?? No? Then the iPhone is inferior to the Transformers movie!
Greg, I DO feel happy for you. I’m going to see Transformers tomorrow with my two sons. It looks like it will bee good!
No worries about lineups though. My daughter went to see Evan Almighty, and there were only 3 people in the theatre.
33. Ask your daughter if there were dinosaurs on Evans Ark.
@34, Of course there was …Evan!
what I find interesting – and this is not confined to the iPhone line, but you see it everywhere – we Americans consider ourselves rebels, individualists, and so forth. but we que up like good Soviets waiting for a consignment of toothpaste.
we even line up when we don’t really need to. A NYT columnist noticed this on Broadway – people lining up outside the doors of theaters an hour before showtime, even though it is assigned seating.
Doug, #36, well put. We Americans do like to spout off all the heroic cliches about ourselves but your actual comparison is spot on.
Screw lines I am not forced to stand in. At least the DMV gives me a chair.
#37. Yeah, my DMV does, too. remarkably civilized for a bureaucracy.
Fascinating vid. Remarkable that it took five minutes to get from the end of the line to the front, and also a fascinating reflection of SF Apple CULTure vs. the rest of the country. (Okay, maybe not in this specific case; the rest of the country was pretty nuts over Apple’s latest, too; still SF is certainly unique in this regard.) Would love to see a second vid of the 38% of these folks queued up at the AT&T store to complain about being unable to get their iPhones up and running. Heh.
Maybe it is because I’m a writer. But, I actually like to observe people sometimes. My iPhone wait will make an appearance in a short story in some way or another.
Thoughts on the PCMag article…
I agree that Jobs has stumbled on to something interesting. In short, the game console lines brought together groups of people that had something in common: gaming. Likewise, the iPhone brought groups of people together with something in common: Interest in the iPhone.
There seems to be a line of thought in this country that we’re more connected than ever, but things like this tend to indicate that we’re more separated than ever. I personally hate to wait in a line as well, and I wouldn’t have waited more than 10 minutes for mine (I waited 5). However, look at the people waiting in these lines: The vast majority are the crowd you’d expect to live in their parents’ basements. While not mocking them (it’s too easy), let’s recognize the fact that they may like a little human interaction every now and then.
The question is if this trend will, or can, continue. There are only a few companies that can create this kind of product buzz, and many who wish they could but can’t (Microsoft being chief among them). Is it more art than science? Is it even a good thing?
Craig, the AT&T problems were only 2% of sales.
I’m hoping the Open Moko phones come through and blow the iPhone out of the water.
If you ever see some protesters in the background holding a protest against protests, I’ll be in that group.
#26 Jim..so you equate waiting in line to see Jimi Hendrix the same as waiting to buy a gizmo that you can buy anytime. OK, whatever.
#30 – Dude!!! why can’t you feel happy for me??? I have transformer tickets!!! For tonight!
Comment by GregA — 7/2/2007 @ 12:17 pm
Why can’t I be happy for you?
For starters I can’t be happy for anyone who is about to be subjected to the latest entry in the brutal and soul devouring filmography we call, The Michael Bay Catalog…
# The Island (2005)
# The Lionel Richie Collection (2003) (V) (video “Do It to Me”)
# Bad Boys II (2003)
# Pearl Harbor (2001)
# Armageddon (1998/I)
# The Rock (1996)
# Bad Boys (1995)
# Shadows and Light: From a Different View (1992) (V)
# Great White: My… My… My… the Video Collection (1991) (V)
# Playboy Video Centerfold: Kerri Kendall (1990) (V)
For those with a heart for horror, Bay is listed as Producer for a remake of The Birds and he is slated to helm a film treatment of “Prince of Persia: The Sands of Time”
So the only good thing I can say about Michael Bay is that he isn’t Roland Emmerich.
No John, I would rather see Jimi Hendrix any day. But I’m not 14 any more, and in case you didn’t notice, this isn’t 1966.
#45. the last one on the list was not too bad ….
another observation on the phenomenon of the iPhone line. People want to be part of something that they perceive to be special. before our lives became so focused upon snapping up merchandise, this generally entailed political campaigns and religious revivals.
now, for a lot of people, this has come down to product roll-outs, whether it be the iPhone or the latest Harry Potter book.
given the damage that politics and religion have both done, consumerism is comparatively harmless – not much chance an iPhone line is going to turn into a pogrom, after all.
They are letting him redo “The Birds”. Poor Alfred. I didnt realize what a hack this guy is, all those films blow. Except MAYBE The Island, and just because I have a slight crush on Ms. Scarlett. Ok its a big crush.
Whatever you think about Apple, their advertising is pure genius.
John C., nice touch starting out with the cable car.
#42: I stand corrected. I’d seen an early report that suggested 38%. If it’s indeed only 2%, that’s not a bad number at all.
Do you think many were having sex in that line? After all, It’s SF.
J.C.: “What bothers me, I suppose, it [sic] that it actually entails waiting in line like a loser for no real reason. What is the symbolism here anyway?”
The symbolism here is dedication, committment and fraternity. Those three elements are hard to find at home these days.
Down with religion. It only creates people that are robots useful only for hate and war.
Then again, we have mac nowadays so, who needs religion anyway?
#29 young people? is the Mayor of Phili a young guy? (the Woz thing doesn’t count, it was just a publicity stunt)
#41 Did you get to read the PCMag artyicle saying is a great media player and a LOUSY phone? Shocker!
And, only 2.8 hour for video? I feel for you. That’s about what I can do watching live directv over wifi, but recorded, off memory video, I can do 7 hours of video. Take that! Granted, it’s not with the original battery, it’s with the high capacity one. I bet you can swap you battery too. No? Pitty.
#43 you don’t have to wait, any pocketpc or smartphone can do mostly the same things. I recommend you to do as JimR did and read pcmag, they give you tips on how to download some utilitis to make your phone do the same (as if we didn’t know it already)
Even the most touted funtion of the iPhew, the voice mail, does not belong to the phone, is carrier dependant. There’s a place giving you the same functionality for a fee. Not that the one on the iPhew is free, they charge you for it already.
#45 Nor Uwe Boll
#46 Yeah John, times have changed. Haven’t you noticed? [rolleyes]
#47 As I remember, there were drive-by shootings at the PS3 lines. So much for harmless swap of politics/religion for consumerism.
#50 and you believed him is only 2%. When he tells you that macs have 38% marketshare on PC’s, believe him too.
#52 yes, and look at what they’re being wasted on. Hail the Big Jobs Church of There Is No Tomorrow
“Welcome to The Social” as MS was trying so hard to push with their Zune comes just naturally to Apple products.
Pedro, why don’t you at least check the facts before you post. 2% with problems AT&T is in the financial news. Craig is a decent poster and he checks for the facts. You should try it sometime instead of criticizing those who do.
#55 That’s it? nothing about the crappy review on pcmag nor the lame battery time? Some people just read what makes them feel happy.
I would expect a crappy review from PC Magazine on anything Apple. That’s why I read a variety of sources. Battery time is as advertized and is better than anything on the market. Of course you wouldn’t know that because you only suckle from the PC Mag teat.
Waiting in line for a telephone…..hmmm. I can’t see it. Are that many people so insecure that they MUST have IT FIRST? Seems like a pretty poor way to gain self esteem, by buying it. Great, wait in line for hours (days?) to buy a piece of junk so that you can brag about it to friends for..what 5 minutes (if your friends are tolerant)? In the grand scheme of life — a big nothing.
The phone will get lost, get broken, wear out, become obsolete…in a few months, few years. Unlike waiting in line for TICKETS to a concert…or to see someone much admired, or to be at an event, this has no soul. No heart. No lasting benefit. I mean, if you did stand in line forever and did get to see Hendrix at his last concert, (or Elvis, or the Beatles, or any one of a thousand other “events”) then you’d have something. You’d have the tickets, the event to look forward to, to go to, then the memories of that event for a lifetime. “I saw that…” If you were AT the docks when the ships came in at the end of WW2, that must have been something. That’s a feeling of community and connecting.
But, to stand in line to buy a trinket….what community? You get to talk to the person ahead of you, and behind you. MAYBE two away, but after that, nah. You mostly just stand and wait by yourself. This isn’t an event…its just standing there, like you’re waiting for a bus. Bleah. The line looked like a well-heeled refugee camp.
I feel for the people who try and push the concept it was something big, something special, something important to spend that much time doing. In reality….the need to be FIRST is over rated. The desire to consume is programmed into us. The need to be special because of what you own…is morally bankrupt. Are we really that shallow, selfish and dimwitted?
Apparently, so.
I know that Pedro rarely gets anything right, but will respond anyway.
The reviewers have generally hailed the iPhone battery, saying they watched multiple movies or television shows. Furthermore, I expect to see third-party extender batteries for the iPhone, as there are for the iPod.
I’ve seen only one reviewer who is a naysayer overall regarding the iPhone, Matt Something at ZDNet. One problem with his review is that he makes several mistakes, including believing that there is no way to send full resolution photos from the iPhone. Another is that Nokia has a habit of giving reviewers free phones, in hope of getting a good review compared to the competition. I wonder if he paid for the phones he touts.
I would recommend the N95 to people who mainly want a better quality camera on their cell phones and don’t mind spending $750. But, the iPhone is the better complete convergence device.
Pedro fails at life. Thankfully Apple has a product called iLife that can help you with that.
Honestly junior, your knocks against the iPhone are fading. It’s a better device than what you use. Don’t hate it, just accept it.
#57 I only brought up pcmag because you quoted an article on pcmag that was “of your liking” regarding the iPhew.
So, pcmag is only good if it writes what you like?
And battery life s not as everything on the market. And I know, because my phone last a lot longer than that iPhew.
#59 Yeah, because another bulky device affixed to your iPhew is the same as an extended battery that goes in the same place as the original. Oh, I forgot, mac doesn’t allow you to open their boxes, they trsut their own cusotmer so much…
I wonder what will happen to the poor guy that made the open iPhew video.
And again on #60? you seem to be in a roll. Sure, I fail in life, that’s why I spent $3,000 and 5 days in a line to wait to buy a phone that would make me feel good with myself. Bad phone audio quality and poor battery life notwitstanding.
I don’t recall ever quoting a PC Mag article… ever. Can link me to the post? You seem to remember it so well…
You’re right, that was james hill. But, since you agree with him in this one…
Here’s one thing I’m looking forward to that a product like the iPhone but with somekind of GPS built-in and clever Web 2.0 apps would bring:
- Organisation in society and among people so nobody needs to wait in line ever again.
In this society of consumerism, some people simply don’t question the fact that some coorporations are making a lot of traffic on them waiting in line. When you wait in line, you are generating frenzy around a product or service, like a magnet, the line tells passer bys that they should also stand in the line if they want to be normal. Normality today is to shut up, not care about politics, but stand in line a buy new products from large coorporations.
The iPhone is all about the feeding of consumers with a flashy piece of gadget that has a flashy interface. But is this interface the best way to do consumer electronics? Or is it just a flashy animation that does not improve any aspects of usability, and a product that does not provide any new features.
It never ceases to amaze me how some people seem to be so *incredibly* insecure that they have to do their best to disparage those whose values are different from their own.
Sad. Truly sad. Pathetic, even. If zillions of people are downright jubilant with their new iPhones, why would that bother me?
Even though I can scarecly afford my monthly bill from Verizon on any given month and I don’t plan on getting an iPhone, I have nothing to gain by trying to detract from the joy that others are—apparently—experiencing with their new Apple icon.
Nope. In fact, the reason why I *am* glad new iPhone owners are happy is the same reason why the overwhelming majority of those who are, in fact, buying new iPhones *are* buying them: because I am incredibly secure and know what I can afford (and justify buying) and what I cannot afford (and not justify buying).
Yes, I do have a life and it bothers me not one little bit that Apple makes great products and is building on previous successes with (yet) another successful product launch.
My pity to all the social misfits and Viagra gulpers who aren’t happy when others are happy. It sucks being you, doesn’t it?
iPhone: $599.00
Viagra: $49.99
Self-Confidence and Contentment: Priceless
Wow! I’m first in line on the 4th of July. Well, I didn’t have to wait in line to be here. Yes, like John I’m over 50. Like John, I’d never stand in line for anything that took longer than the time between meals or that pushed against a good night’s sleep. Never have, never will. There are only so many days in your life- come back Monday for the phone! If it’s sold out, wait a few days! (PS: We have ‘vote by mail’ in Oregon- no one stands in line!)
Being in the industry for almost 15 years there was a time when I always had the ‘coolest’ phone. We were the first ones to sell the StarTac nationwide (joining the other AirTouch dealers who were exclusives. Anyone know what a StarTac was/is today? Today I couldn’t care. I never had to wait in line for any of those phones- they just happened as a dealer for US West-AirTouch-Verizon. I don’t even use or want a smart phone. I really prefer a ‘real computer’ or music player or camera when I need one. Yes, I do carry a 2 meg camera phone for photos when I don’t have my Canon SLR with me but the whole integration thing just isn’t working for me yet. The last figures I saw for the US is that only 5% of those with ‘music capable’ phones were even using those features! Must be frustrating for the carriers who what to make money on those features. We’re pushed to sell add-ons like new car sales people! Maybe in the big cities people use more of those features- and maybe we’re different than other countries. (A lab owner I know in the Philippines gets 80% of the standard size prints that are ordered at her stores from camera phones! Not here!)
So I’ll go buy Tickle Me Elmo at the Goodwill store today for $3- take a walk, listen to the birds, breathe fresh air, go to work on time, spend time with family- and be free of ‘me first’ ism forever! It’s not worth the price/cost of admission, although as a ’side show’ your video was an amazing insight to the life’s of… what would you call that?!?
Your video is one for the time capsule, Mr. Dvorak.
Hopefully people in the future can figure out how to decode our video formats.. and the physical media itself somehow survives the time.
“See, Timmy: this is how our ‘ancestors’ wasted their time.”
Is this the beginnings of the next Michael Moore ?
Next chapter: people using their iPhones… while driving.
And Cameo by John’s best friend and iPhone fanboy number one: Scott Bourne!
Where’s Woz?
I don’t get it — Watching that video (which was an insteresting social vignette btw) all I thought was all those peopel just have $600 + to spend —- on a phone! I need a better job.
Great video John. It can even be used to play the following drinking games:
1) Spot the Homeless Bums
&
2) Spot the overly-obnoxious gadget-geek/Apple fan boys
W00t!!!
#46 (on #44, #26, #24, #20)
Jimi Hendrix comes to town and may not ever come back. So if you liked Hendrix, falling in line was your only option. And yeah, it’s juvenile.
But if juvenile today means standing in line for something that will be available anyway, you start to wonder.
I can get hold of the iPhone, PS3, XBox, etc., without having to wait in line. Except that “I won’t ge first.”
Now if a famous rock band came to the Philippines today, and I were a big fan, I may not have a choice but to line up as I may never see them again. That at least is understandable juvenile behavior (and at 41, if I had to line up, I’d probably use the time to do something else anyway).
Leave Your Reply Below...
Comment Moderation is Active, so if your comment doesn't
show up immediately, please don't submit it again.






















