WLKY Louisville An animal rights group placed a tombstone with a hidden message in Cave Hill Cemetery, the graveyard in which the founder of KFC is interred. The grave marker was originally approved by the cemetery, but officials said they were tricked. Now they want it removed.

The headstone is actually not meant to be a memorial for a person. Instead, it’s for animals — all part of a scheme by PETA, or People for the Ethical Treatment of Animals. At first glance, the tombstone looks like any other grave marker. But a closer look at the epitaph reveals a deeper meaning. A seemingly innocuous poem is inscribed on the headstone, but when read vertically; the first letter of each line spells out “KFC Tortures Birds.” The plot purchased by PETA, with living PETA member Matthew Prescott’s name on it, is strategically located near the memorial of Kentucky Fried Chicken founder, Col. Harland Sanders.“We believe that this is directed at Col. Sanders and KFC, and again, if we had known this in advance we would not have permitted this,” said Barr.

If you read the “poem” its pretty obvious what the message is, so how were they tricked?