OGC unveils new logo to red faces – Telegraph — Ooops! Maybe keeping things under wraps for so long is not a good idea.
It cost £14,000 to create, but clearly no-one at the smart London design outfit that came up with the new logo for HM Treasury thought to turn it on its side.
The logo, for the Office of Government Commerce, was intended to signify a bold commitment to the body’s aim of “improving value for money by driving up standards and capability in procurement”.
Instead, it has generated howls of mirth and what is likely to be a barrage of teasing emails from mandarins in other departments.
According to insiders, the graphic was already proudly etched on mousemats and pens before it was unveiled for employees, who spotted the clanger within seconds.
 Oooops! Office of Glandular Control? |
Found by rumblestrip.
Ha! Reminds me of a Fortune 500 client of mine. They had a committee come up with the name for a new division, created the company and started running it. I asked if they realized that was the name of a poison. Blank, annoyed stares is what I received for bringing it up.
Ah, the Department of Silly Wankers !!!
That’s awesome… simply awesome.
is there some kind of ennuendo I am missing?
“but clearly no-one at the smart London design outfit that came up with the new logo for HM Treasury thought to turn it on its side.”
Or, maybe they did! LOL
That reminds me of when my former company went on an exhaustive search for a new name and came up with “!”. Well being computer geeks we pointed out the people in the industry would read this as “Bang”. The name change was quickly forgotten.
Now that’s a Chicken chicken chicken CHOKER !
Here’s a few more “logos gone wrong” LOL
ONE
TWO
That looks a lot like Bill Clinton…
Maybe they can sell it to a prostate cancer prevention agency….
I think all the time and effort could be saved if it could be re-purposed for a prostate health campaign.
RBG
Sorry, this one came to mind and I can’t get rid of it. So it just must be shared.
OGC = Opportunistically Grabbing C*ck.
I am definitely in the wrong line of work.
Imagine, getting paid that much money for coming up with the incredibly creative idea of putting three capital letters together! Even I, who haven’t been able to color within the lines since Kindergarten, could have done better than that!
I guess they deserve whatever grief they get from people who were at least creative enough to turn the letters sideways!
Oh well, back to my coloring books!
#7 ! == NOT (C/C++)
#13
I agree. Let’s start our own company. I have a friend that is a graphic artist and does logos and websites for a living. She entered one of her pieces in a contest and won honorable mention so I went to the show to check it out. When I got there I was amazed. She had gone into Word added shadow to the font, made the font color white, and make the letters about 2″ high. She then printed it on a white piece of paper. So it was an 81/2″x11″ piece of paper in landscape with the word white in drop shadow in the middle. Something I can recreate in about 30 seconds.
And a political party’s work in progress when trying a new name:
Canadian Reform Alliance Party (now Canadian Reform Conservative Alliance)
Too funny.
My high school was a public magnet school named the Academy for the Advancement of Science and Technology (AAST). When they realized how much money they could make (read: steal) with these academies, they create a whole slew of them, each with its own acronym (ABCT, AMST, AEDT, …).
In a feeble attempt to unify the whole operation they decided to have one name for all the academies: Bergen Regional Academies. Of course it was only after they had all the envelopes, letterhead, business cards, etc. printed that they realized the oversized bolded letters spelled BRA.
Rather than trying to reuse all they had purchased (letterhead as scrap paper, envelopes with labels correcting the return address, etc.) they insisted that it all be destroyed.
After all that they added the word ‘county’ to become the Bergen County Regional Academies [http://bcts.bergen.org/], a center for excellence in government waste since 1992.
What surprises me more is that it cost 14,000 LBS to create that. I could replicate that logo inside of 20 minutes in photoshop.
And he’s bow-legged, too!
FrRalphZ Imagine, getting paid that much money for coming up with the incredibly creative idea of putting three capital letters together!
Its much more than that, mate, not only do you have to think of the capital letters, but also you have to know who has the £14,000 budget to pay for the logo and what club they play golf at …..