I don’t know if this was meant to be a joke or real. I suppose there are people who got traumatized by just about anything you can imagine when young.

The S From Hell from Rodney Ascher.

THE S FROM HELL is a short documentary-cum-horror film about the scariest corporate symbol in history – The 1964 Screen Gems logo, aka ‘The S From Hell.’ Built around interviews with survivors still traumatized from their childhood exposure to the logo after shows like Bewitched or The Monkees, the film brings their stories to life with animation, found footage, and dramatic reenactments.

Not an exhaustive historical documentary, THE S FROM HELL is a subjective film whose aim is make the audience feel the same fear and confusion as the children who were first confronted by the vexing, unfolding sights and mournful, dissonant sounds that hid in the cracks between their favorite TV shows. THE S FROM HELL premiered at the 2010 Sundance Film Festival and went on to menace audiences from LA to Austin, Florida to London and beyond.

Visit the film’s website at www.thesfromhell.com

  1. Chris Ward says:

    I was terrified at the Screen Gems logo when I was five years old, and that still lingers on and on. I don’t know why I was scared, but I had weak nerves.

  2. Jim smith says:

    I always like this logo and the music..it brings back 70’s memories to me, it’s always at the end of ‘The Partridge Family’..I think it’s actually addictive..I want to hear it!..oh..NO!..I addicted to a logo from hell!..lol!.


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