In this time of mourning over the passing of Steve Jobs it is important to understand what made him such and outstanding individual. And although it is an inconvenient truth to some people, his success was due to using LSD. That is what Apple’s trademark phrase “Think Differently” is referring to.
In his own words, Jobs said that taking LSD was “one of the two or three most important things I have done in my life.” This is what Steve Jobs himself believed was his advantage over Microsoft Windows, saying of Bill Gates, “He’d be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.”
Although it is generally good to teach our children to “say no to drugs” not all drugs are the same. Kids should definitely say no to drugs like cigarettes, excessive alcohol, cocaine, and methamphetamine. But when it come to the psychedelic drugs like marijuana, mescalin, and LSD one has to appreciate that when used properly these drugs can have a profound and permanent positive effect transforming the individual in a way that allows someone to “Think Differently” and be the forefront of computer development like Steve Jobs was.
So when you sit down in front of your Mac computer, your iPod, iPad, iPhone, and listen to you music on iTunes, think of Steve Jobs and wonder where the world would be today if not for the people who “Think Differently” that create all this wonderful technology we enjoy.