Personally, I’m mainly waiting for the bizarre parallel universe that, if history is any judge, the commercials will inhabit.
One of the technology industry’s big Steves — Steve Ballmer, Chief Executive of Microsoft — on Tuesday promised that Windows tablets won’t take much longer to hit the market and compete with Apple’s popular iPad and upcoming Google Android/Chrome OS tablets. He remarked, “You’ll see new slates with Windows on them. You’ll see them this Christmas.”
Of course “see them this Christmas” could have a variety of meanings — anything from “see them” as be unwrapping them, or “see them” as in reading an online press release that they will be available in March.
[…]
Mr. Ballmer also hit on one of Microsoft other key problem spots — the mobile phone market. Microsoft’s Kin project was a colossal sales failure perpetrated by miserably outdated hardware, bizarre commercials that bordered on disturbing, and a lack of carrier support. At the end of the day Microsoft pulled the plug.Meanwhile, Microsoft’s veteran Windows Mobile brand has languished, bleeding market share to Apple and Google. Microsoft’s answer is a brand-new smart phone operating system dubbed Windows Phone 7, which will air October 11th.
Mr. Ballmer addressed his company’s challenging state of affairs in this sector, summarizing, “The job right now is we’ve got to get back seriously into the game of phones. We’ve got to have a comeback against the competition and I think with our new Windows phones we really have a beautiful product.”






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